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Registration Mechanics
Email your proof of payment to [email protected] with the following details:
1. Full name for the certificate
2. Email address
3. Mobile Number
4. Date of payment
5. Amount of payment
Course curriculum
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1
INTRODUCTION
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How to Use Your Course Dashboard
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Course Overview
FREE PREVIEW -
Course Map
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Why Your Business Needs You to Write
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Entrepreneur Stories
FREE PREVIEW -
How to Create a System for Consistent Writing
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Challenge: Complete Your Sales Kit or Online Marketing Content
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Project Management 101
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2
BECOME A BETTER WRITER
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Chapter Introduction
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How to Supercharge Your Writing Skills
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Assessment Activity
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How to Defeat Writer's Block and Write Content Fast
FREE PREVIEW -
How Experts Manage Their Writing Task
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How to Write and Get the Feedback You Want
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Writing Hacks PDF Report 3 Writing Definition, Goals, Style
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What Advice Will Experts Share About Writing
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How to Write Compelling Content
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Activity: Content Success Test
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What Resources, Tools, and Online Apps to Use
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3
UNDERSTAND BASIC BRANDING
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Chapter Introduction
FREE PREVIEW -
How to Define Your Brand and Amplify Your Message
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How to Use Your Excel Branding Worksheet
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Expert Interview: Lexter Ang on Personal Branding and Design
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How to Discover Your Niche
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What is a Buyer Persona
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Expert Interview: Virginia Bautista on LinkedIn for Branding
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4
CREATE YOUR SALES KIT
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Chapter Introduction
FREE PREVIEW -
What Makes a Sales Kit Stand Out
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What are the Type of Proposals [Bonus Sales Letter & Contract Templates!]
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How to Write Proposals Using the Purpose-Audience-Response Approach
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How You Can Write a Winning Proposal through 4 Simple Formulas
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How to Write Your Elevator Pitch
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How to Create Effective PowerPoint Presentations
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How to Use Sales Contracts to Close the Deal
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Expert Interview: Jonah Chipeco on Business Writing
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5
BUILD YOUR WEBSITE AND BLOG
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Chapter Introduction
FREE PREVIEW -
How to Set up Your Website With Minimum Effort and Expenses
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How to Choose Your Hosting and Domain
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How to Write Content for Your Website's Home and About Me Pages
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Expert Interview: Homerson Bonifacio on Building Your Website
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What is SEO and How Does It Work
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How to Apply SEO in 5 Simple Steps
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Expert Interview: Via Galang on Search Engine Optimization
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How to Create and Maintain a Blog
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How to Run a Blog for Your Business
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6
APPLY COPYWRITING PRINCIPLES
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Chapter Introduction
FREE PREVIEW -
What is Copywriting
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What Principles of Copywriting Do I Need to Learn
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How Can I Use Customer Psychology in Writing My Sales Copy
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How to Highlight Benefits in Your Copy
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How to Use Storytelling in Your Copy
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How to Make Your Copy Conversational
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Expert Interview: Raf Marabut on Copywriting
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7
LEARN CONTENT MARKETING
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Chapter Introduction
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What is Content Marketing
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How a Content Marketing Strategy Works for Your Business
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How to Create Share-Worthy Content
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How to Set Your Content Marketing Goals
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Why Understanding the Customer Journey is Important
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What Types of Content Can I Create
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How Does the Content Creation Process Look Like
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8
START EMAIL CAMPAIGNS
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Chapter Introduction
FREE PREVIEW -
How to Use Email Marketing to Attract Potential Customers
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What Are the Benefits of Email Marketing
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Expert Interview: Allan Ngo on Email Marketing
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How to Write Your Email Campaigns
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9
PUBLISH A BOOK OR EBOOK
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Chapter Introduction
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How to Write an Ebook as Lead Magnet
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How to Hire Freelance Writers for Your Ebook or Book
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Expert Interview: Sha Nacino on Book Writing
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10
DISTRIBUTE PRESS RELEASE ARTICLES
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Chapter Introduction
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How to Write a Press Release
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Bonus: Press Release Templates
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Bonus: Print Media Directory
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11
REFERENCES AND SERVICES
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1-Hour Coaching Call
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Sales Letter Revision
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Congratulations!
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